52 ready-to-use articles for newsletters, magazines, team meetings and in-store coaching sessions all written in Jurek Leon’s practical, easy to read style. Enhanced with 16 illustrations by cartoonist Don Binks, creator of Terry the Terrific Tiger, you will discover a host of ideas and examples to help you –
- Recharge your batteries
- Motivate your team
- See your business through your customer’s eyes
- Keep your customers coming back for more
- Deal superbly with difficult people
- Sell more to your customers more often and have them love you for it
- Market and promote in ways that make you stand out from the crowd.
Best of all, you will be able to use the coaching checklist contained in this book to adapt and apply the ideas and examples into profit producing practices for your business.
This is a not a book to read. It is an easy to use business tool. Reading and applying just one article per week could dramatically inspire your team, improve your profits and build your own determination to make a difference in everything you do.
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